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DISC

Can you sell at your customer’s pace?

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Identifying the DISC style of others is the first step to building rapport and connection. The next, and crucial, step is consciously and intentionally pacing your energy and rhythm with the person you are speaking with. This is practicing behavioral flexibility.

People notice difference, not similarity. When we have rapport with someone, we naturally adopt some of their pacing and adapt to their style. The more intentional you become about doing this, the better you can create an interactio…

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What is your customer telling you before they buy?

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Your customer’s DISC style influences how they buy and how they want the interaction to go. Every DISC style has identifying behaviors that are classic to them. These behaviors might show up in gestures, facial expressions, pace, or the way someone communicates.

Communication is one of the best identifiers because it is natural and often a knee-jerk reaction. Both the content and delivery of what someone says give you clues. Rather than waiting for someone to offer information, prompt them by a…

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Stop trying to sell like someone else

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Are you so focused on correcting your weaknesses that you have overlooked what you naturally do exceptionally well?

You do not need to become a different salesperson to become a more effective one. You do need to know what you naturally do well, where that strength can work against you, and how to use it more intentionally.

DISC is a behavioral assessment that identifies four primary Styles—Dominance, Influence, Steadiness, and Compliance—and I use it to help salespeople and leaders recognize,…

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DISC for Sales Professionals: Understanding Yourself

Before you can adapt to your customer, you need to understand yourself.

That was the focus of this month’s Sales Skills session: using DISC to better understand how your natural behavioral style shows up in the sales process—and where it may be helping or hurting your results.

DISC stands for Dominance, Influence, Steadiness, and Compliance. Each Style reflects different behavioral preferences in areas like communication, decision-making, pace, relationships, problem-solving, and response to r…

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How does it feel to be sold by you? How Your DISC Style Affects Customers

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Have you ever considered what it feels like to be sold by you?

You know what you intended to communicate. The customer experiences how your words, energy, pace, questions, and direction actually land. Those are not always the same thing.

DISC is a behavioral assessment built around four primary Styles—Dominance, Influence, Steadiness, and Compliance—and I use it to help salespeople understand how their natural behavior may be experienced by customers.

What I love most about DISC is that once …

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Your greatest sales strength may also be costing you

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Jody,

Your Natural Strengths and Challenges in Selling

Could the quality that makes you especially effective with one customer be the same quality creating difficulty with another?

A salesperson’s confidence can feel like pressure. Enthusiasm can look like a lack of preparation. Patience can delay a decision. Product knowledge can become far more information than the customer needs.

DISC is a behavioral assessment that identifies four primary Styles—Dominance, Influence, St…

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What your words, pace, and level of detail reveal about you.

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What does the way you communicate reveal about you?

The amount of detail you provide, how directly you make a request, the speed at which you move through a conversation, and even the questions you ask all give other people information about how you naturally behave.

DISC is a behavioral assessment built around four primary Styles—Dominance, Influence, Steadiness, and Compliance—and I use it to help salespeople recognize and adjust their communication preferences.

Every DISC Style has its own…

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