DISC

Aug 11, 2026 12:55pm

By Jody Seivert

Under DISC

3 min read

Your greatest sales strength may also be costing you

Jody,

Your Natural Strengths and Challenges in Selling

Could the quality that makes you especially effective with one customer be the same quality creating difficulty with another?

A salesperson’s confidence can feel like pressure. Enthusiasm can look like a lack of preparation. Patience can delay a decision. Product knowledge can become far more information than the customer needs.

DISC is a behavioral assessment that identifies four primary Styles—Dominance, Influence, St…

What your words, pace, and level of detail reveal about you.

What does the way you communicate reveal about you?

The amount of detail you provide, how directly you make a request, the speed at which you move through a conversation, and even the questions you ask all give other people information about how you naturally behave.

DISC is a behavioral assessment built around four primary Styles—Dominance, Influence, Steadiness, and Compliance—and I use it to help salespeople recognize and adjust their communication preferences.

Every DISC Style has its own…

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Your greatest sales strength may also be costing you

Your Natural Strengths and Challenges in Selling

What your words, pace, and level of detail reveal about you.

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